Tank

Cartier’s rectangular watch: modern elegance meets creativity.

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Tank Must

In 1917, Louis Cartier took inspiration from a purity of line to create a new watch shape. The two parallel brancards are an established signature of the Tank watch. Inspired by the design of a combat vehicle viewed from above, this watch follows one clear graphic principle: the brancards were the treads, the case was the turret. From this combination came a new and fundamental principal: the case attachments are aligned with the strap to maintain the rhythm of the design.

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The design

Inspired by the design of a combat vehicle viewed from above, this watch follows one clear graphic principle: the brancards were the treads, the case was the turret. From this combination came a new and fundamental principal: the case attachments are aligned with the strap to maintain the rhythm of the design.

The history and
the legend

 

Designed after the shape of tanks on the battlefields of WWI, this legendary watch was and still is a symbol of understated elegance, captivating the world's most astute minds. All legends in their own right, men and women of character are drawn to Tank’s captivating and modern design.

Constantly reinvented

The purity of its line and its elegance allow for all types of audaciously creative projects.